TV Execs Say NO, Parents Say YES!
Families Fund New Show When Two Little Hands Productions pitched the pilot episode of their educational show for preschoolers to television executives, “we were told that it was too educational,” says co-founder and show host, Rachel Coleman. “We didn’t want to water down the material. Kids are smart. They deserve smart media. There’s no reason a show can’t be both educational and incredibly fun.” So, Two Little Hands took the show, Rachel & the TreeSchoolers, directly to families through Kickstarter, a crowd-funding platform that allows individuals (called “backers”) to fund the development of new projects in exchange for rewards that can …